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Ready when you are.
FIGS partnered with Industry to create a dramatic film for their FIGS EXTREMES line by staging an F1 crash that highlights the bravery of healthcare workers in high-risk situations. With a tight budget, the industrial design team built a realistic F1 car and combined live-action with detailed 3D effects to bring the powerful story to life.
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Industry Industrial Design​
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Design Development . 3d Printing manufacturing . Set Design & Props. Modeling
My Role
Team
​​How were we going to pull off a realistic F1 crash on a shoestring budget? We designed an F1 body and printed it in studio, piece by piece. This cart-sized puzzle was assembled on a wooden chassis over many painstaking, near all-nighters, and we couldn’t be more proud of the results. In fact, the completed model lives in a place of honor in the Industry studio as a testament to thrifty thinking and the brave (and sleepy) artists who made it happen.
Assembly
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The model was split into printable parts and assembled using a custom pin system.
​Each piece was sanded, patched with Bondo, and reinforced with fiberglass for strength.
Final touches
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We designed custom vinyl wraps, applied them, and brought the finished car to set.
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